Business Analytics

The Heineken Company has taken this to the next level, embarking on a connected ecosystem for data providing easy access to the insights that are allowing the company to innovate with speed and agility. Learn how Heineken’s global initiatives have transformed the company, and how to apply these informative insights to your own business.

CGs are embracing consumer data and analytics to transform their businesses, but how can they tackle existing gaps? Learn more.

Discover why advanced location data analysis has become a go-to resource for CPGs seeking more accurate consumer insights, why this is a key industry trend to watch in 2022 and beyond, and, ultimately, what this could mean for retail partners.

It’s no surprise that what CPGs and retailers are thinking about lines up with major headwinds in the market. When asked how they think about driving change and value, important nuances were uncovered. Learn more.

If you want to get things right in today’s volatile market, you must evolve into a “smart planner” by taking these three steps.

As GSK Consumer Healthcare prepares to de-merge from GSK, the company is investing in its ability to respond to e-commerce market changes to better compete in the expanding digital landscape.

With today’s availability of predictive analytics services and access to large amounts of consumer data, companies can get a much clearer picture of customer journeys. Learn more.

RIS and CGT’s annual "Retail and Consumer Goods Analytics Study" benchmarks the retail and consumer goods industries’ analytic maturity and identifies key investment trends. Learn where your company ranks among today’s leaders.